Magnetize Your Messaging: How to Explain Coaching to Attract New Clients Faster
Presented by Mary Cravets
What you do is amazing. It’s transformational. And… it can be REALLY hard to explain!
How do you describe the value of what you do so you're attracting new clients, instead of confusing or overwhelming people?
In this class, we will have a frank discussion about the counter-intuitive leap you'll need to make in order to speak directly to the deepest desires of your prospective clients.
Come ready to challenge your assumptions and make a big shift in how you're talking about your business!
Learning Objectives:
Participants will:
- Dig into why you feel it’s so important to explain what you do, and shine a light on when (with the best of intentions) you’re making the conversation about you instead of your prospect
- Discover the right time to explain the mechanics of your business, and why this timing is so important
- Develop a clear, compelling answer to the question “what do you do?”
Step back and look at the bigger picture by assessing the 6 essential elements of client generation so you can attract more great clients, without working nights and weekends
About Mary Cravets:
Mary Cravets is an award-winning Client Generation Expert and International Speaker who helps people grow their businesses without working nights and weekends.
She’s heard ALL the confusing and conflicting advice out there - so she isn’t surprised that most business owners struggle to establish a sustainable business. But she’s here to change that.
Using her methods, the majority of Mary’s clients quickly increase their income 50% or more. Clients range from the former CFO of Microsoft North America, to coaches in their first few years of business, to thought-leaders in a variety of service professions.
Mary is also a huge fan of roller coasters, obsessed with otters and proud Mom to her cat Inneego Montoya.
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Credit Information:
Core Competencies: 0.25
Resource Development: 0.75
**Real-time participation is required to earn CCEUs**